. Answer the following question in 20 to 30 sentences


Explain the merits and demerits of advertising.

 

Best Answer

Explanation:

Merits and demerits of advertising:

Advertising:

Advertising is a form of promoting a firm, business, or any service.

There are many paid and unpaid sources forms of advertising methods.

Merits of advertising :

Advertising is the best way to convey to customers.

Advertising creates awareness to the customers about the brands available in the market and the variety of products useful to them.

Advertising is vital for all age groups.

 It is implied using various means of channels, with different techniques and methods most suited.

Branding is an important aspect of advertising. Through this, a company tries to connect with its customers by making them familiar with their products/services.

The primary purpose of advertising is to persuade people to buy a particular product or subscribe to a particular service.

When people see a brand advertised regularly over some time, they remember it easily when they go out to buy something.

Advertising keeps the customers informed about the newly launched products in the market.

Advertisement helps to increase the sales of a product.

With effective advertising, one can turn a loss-making firm into a profitable one.

The advertisement is essential for creating brand awareness among consumers.

It helps to introduce new features and benefits of the product.

Disadvantages of Advertising:

Making false claims or giving wrong information may mislead consumers into thinking that they are buying something better than what they are buying.

This can hurt consumers.

If not done properly, advertising can prove to be a very costly affair for companies who could have used this money in improving their product quality or

reducing their prices or hiring more manpower, or any other activity that can benefit them or their customers in the long run.

The main problem with advertising is that it is very expensive to run an advertisement campaign and small companies may not be able to afford it due to their limited budgets and resources.

Also, different types of media used for advertising have different costs associated with them depending on factors like popularity.

Final answer:

Merits of advertising :

Advertising is the best way to convey to customers.

Advertising creates awareness to the customers about the brands available in the market and the variety of products useful to them.

Advertising is vital for all age groups.

 It is implied using various means of channels, with different techniques and methods most suited.

Branding is an important aspect of advertising. Through this, a company tries to connect with its customers by making them familiar with their products/services.

The primary purpose of advertising is to persuade people to buy a particular product or subscribe to a particular service.

When people see a brand advertised regularly over some time, they remember it easily when they go out to buy something.

Advertising keeps the customers informed about the newly launched products in the market.

Advertisement helps to increase the sales of a product.

With effective advertising, one can turn a loss-making firm into a profitable one.

The advertisement is essential for creating brand awareness among consumers.

It helps to introduce new features and benefits of the product.

Disadvantages of Advertising:

Making false claims or giving wrong information may mislead consumers into thinking that they are buying something better than what they are buying.

This can hurt consumers.

If not done properly, advertising can prove to be a very costly affair for companies who could have used this money in improving their product quality

or reducing their prices or hiring more manpower, or any other activity that can benefit them or their customers in the long run.

The main problem with advertising is that it is very expensive to run an advertisement campaign and small companies may not be able to afford it due to their limited budgets and resources.

Also, different types of media used for advertising have different costs associated with them depending on factors like popularity,

 

 

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