
Using AI for video editing can save you time, but using different tools without a clear process can make your work confusing and inconsistent. You may use one tool to generate ideas, another to create visuals and another to edit footage, yet still spend extra time moving between platforms and fixing the results.
A clear AI video editing workflow can help you use each tool for the task it handles best. Adobe’s Creators’ Toolkit Report, based on more than 16,000 creators, found that editing and enhancement, asset creation and ideation are among the top uses of generative AI. It also found that 60% of creators use multiple AI tools. PW Earners’ Video Editing with AI can help you learn this workflow in practice.
The survey shows that creators rarely depend on a single AI application. Instead, they combine different tools throughout the production process, choosing each one for a specific purpose rather than expecting one app to do everything.
|
AI use case |
Why it matters |
|
Editing & enhancement |
Speeds up repetitive production work |
|
Generating creative assets |
Creates supporting visuals and media |
|
Ideation & brainstorming |
Helps develop stronger content ideas |
|
Multiple AI tools |
Lets creators use the best tool for each stage |
Think of your editing process as six connected stages rather than one long editing session.
Before opening any editing software, define the project clearly.
|
Question |
Example |
|
Who is the audience? |
Students learning maths |
|
What is the goal? |
Teach one concept in 60 seconds |
|
Which platform? |
YouTube Shorts |
|
Tone of the video? |
Fast, clear and educational |
|
Final duration? |
45–60 seconds |
AI can help you organise ideas, but you should define the audience and objective first.
Many creators use AI during brainstorming because it speeds up idea generation and scripting. Adobe’s survey identifies ideation as one of the most common creative AI use cases.
Define your topic.
Ask AI for three hook ideas.
Generate a short outline.
Rewrite it in your own tone.
Keep only the strongest version.
Write a 60-second educational script explaining fractions with a strong opening hook and simple language.
AI creates the draft. Your job is to make it sound natural and match your audience.
This is where you assemble the story before adding visual polish.
|
Focus |
What to do |
|
Select clips |
Remove unusable footage |
|
Arrange scenes |
Build logical sequence |
|
Trim pauses |
Improve pacing |
|
Match dialogue |
Align visuals with narration |
|
Create rhythm |
Keep viewer attention moving |
Avoid spending time on effects at this stage. First, make sure the story flows well.
Adobe reports that editing, upscaling and enhancement are the most common creative AI use cases among surveyed creators. This stage focuses on improving quality rather than changing the story.
|
Area |
Typical AI assistance |
|
Audio |
Noise reduction and voice cleanup |
|
Video quality |
Upscaling and clarity improvement |
|
Colour |
Basic automatic correction |
|
Background |
Object or background cleanup in supported tools |
|
Visual assets |
Supporting graphics and creative elements |
Keep reviewing every AI suggestion instead of accepting changes automatically.
Auto-captioning is one of the biggest time savers in modern editing.
Generate captions automatically.
Correct names and technical terms.
Shorten long subtitle lines.
Match punctuation with speech rhythm.
Check readability on mobile screens.
Captions improve accessibility, but they should always be reviewed manually.
Different platforms need different formats. Export should be the final step—not the first thing you think about.
|
Platform |
Recommended format |
|
YouTube Shorts |
Vertical (9:16) |
|
Instagram Reels |
Vertical (9:16) |
|
YouTube Long-form |
Horizontal (16:9) |
|
|
Horizontal or square depending on content |
Before exporting, confirm:
Correct aspect ratio
Audio levels
Caption accuracy
Thumbnail selection
Final playback quality
One of Adobe’s strongest findings is that 60% of creators used multiple creative generative AI tools during the previous three months.
The reason is simple: different tools solve different problems.
|
Workflow stage |
Tool category |
|
Brief & ideas |
AI writing assistants |
|
Script |
Text generation tools |
|
Rough cut |
Video editing software |
|
Enhancement |
AI audio and visual tools |
|
Captions |
Automatic subtitle tools |
|
Export |
Editing platform export features |
AI can handle many repetitive editing tasks, but some parts of video editing still depend on your judgement and understanding of the audience. A practical approach is to use AI where it saves time and focus your effort on decisions that shape the final viewing experience.
|
Let AI Speed Up |
Keep the Human Touch |
|
Silence removal |
Storytelling |
|
Auto captions |
Emotional pacing |
|
Transcription |
Audience understanding |
|
Basic colour correction |
Brand style |
|
Audio cleanup |
Client revisions |
|
Asset generation |
Final creative decisions |
You can improve your workflow by practising the same editing process regularly instead of working on unrelated projects each time. Each session can focus on one complete video, from the initial brief to the final export.
|
Practice Stage |
What You Practise |
|
Project brief |
Define the audience, purpose and video goal |
|
Script writing |
Generate ideas and refine the script |
|
Rough edit |
Create the first cut quickly |
|
AI enhancement |
Improve audio, visuals and other repetitive tasks |
|
Caption review |
Check subtitle accuracy, timing and readability |
|
Final export |
Prepare a platform-ready video |
Learning individual AI tools is only one part of becoming a better video editor. You also need to understand where AI can save time, where manual editing is important and how different editing skills come together in one project. PW Earners’ Video Editing with AI course focuses on helping you practise this complete process.
|
Learning Area |
What You Can Practise |
|
AI Video Editing Workflow |
Use AI across different stages of a video project, from planning and editing to enhancement and delivery |
|
Professional Editing |
Practise cuts, transitions, pacing and storytelling to make videos clear and engaging |
|
Audio & Colour |
Improve sound quality, balance audio and refine the visual look of your videos |
|
Motion Graphics |
Create visual elements that make videos more dynamic and help communicate information clearly |
|
Captions & AI Tools |
Work with AI-assisted captioning and other tools that can speed up repetitive editing tasks |
|
Portfolio Projects |
Apply your skills to complete video projects, starting with a brief and taking them through to the final edit |
|
Export & Delivery |
Prepare videos in suitable formats and settings for different platforms and viewing requirements |
AI can make video editing faster, more efficient and easier to manage, but human creativity remains at the heart of every great video. By using AI for repetitive tasks while focusing on storytelling, pacing and audience needs, you can build a smarter and more effective workflow.
With PW Earners, you can learn how to combine AI tools with professional editing skills, practise real-world projects and develop the confidence to create polished, engaging videos from start to finish.