PW Medarthi Presents “Build a High-Converting AI Marketing Funnel” Masterclass with Abhinav Mathai

Artificial Intelligence is rapidly transforming the digital marketing industry. From AI-powered ads and audience targeting to automated customer journeys and personalized campaigns, businesses today are looking for professionals who understand both marketing and AI-driven growth strategies.

To help students and aspiring professionals learn these future-ready skills, Physics Wallah (PW) is organising a special live masterclass titled “Build a High-Converting AI Marketing Funnel.”

The session will be conducted by Abhinav Mathai on May 23, 2026, from 6 PM to 7 PM. This free masterclass will focus on AI-powered audience targeting, retargeting, digital growth strategies, and modern marketing skills that are becoming highly valuable in today’s job market.

Students attending the session will also receive a participation certificate, making it a useful learning and profile-building opportunity.

PW Medarthi AI Marketing Masterclass 2026 Event Highlights

Why PW Medarthi is Conducting This AI Marketing Masterclass

The digital marketing industry is evolving quickly with the rise of Artificial Intelligence tools and automation platforms. Companies now expect marketers to understand:

• AI-powered customer targeting

• Campaign automation

• Personalized marketing

• Prompt engineering

• Analytics and growth strategies

Physics Wallah’s masterclass aims to introduce students to these modern concepts in a simple and practical way so they can stay ahead in the changing digital landscape.

What Students Will Learn in the AI Marketing Masterclass

The session is designed to provide both beginners and aspiring professionals with a practical understanding of AI-driven marketing systems.

Understanding the Modern AI Marketing Landscape

Participants will learn:

• How AI is transforming digital marketing

• Why brands are shifting toward data-driven campaigns

• Basics of AI-powered marketing strategies

• The growing importance of personalization and automation

This section will help students understand how the marketing industry is changing in 2026.

Learn to Build High-Converting AI Funnels

One of the biggest highlights of the session is learning how modern AI-powered funnels work.

Students will understand:

• Awareness to conversion funnel strategies

• AI-based audience targeting

• Retargeting techniques

• Automated customer journeys

• Improving campaign performance using AI tools

The session will also introduce learners to tools such as:

• ChatGPT

• AI creative platforms

• Automation software

• Analytics tools

These skills are becoming increasingly valuable for digital marketing, startup, and growth roles.

Real-World AI Marketing Use Cases

The Physics Wallah masterclass will also cover how businesses use AI for:

• Lead generation

• Personalized advertising

• Ad optimization

• Customer retention

• Smart recommendations

• Conversion-focused campaigns

Understanding these practical applications can help students connect classroom learning with industry requirements.

Learn Future-Ready Marketing Skills Beyond Ads

Modern marketing is no longer limited to social media posting and paid ads. Today’s professionals need skills like:

• Prompt Engineering

• Storytelling

• Consumer Psychology

• Campaign Analytics

• AI-Assisted Content Creation

• Automation Workflows

The session will explain why these skills are becoming essential in AI-driven marketing careers.

What Brands Look for in AI Marketing Professionals

Many students are unsure about the exact skills recruiters want in today’s digital economy.

This session will help learners understand:

• Which AI tools companies value

• How to build practical projects and portfolios

• Why growth strategy skills matter

• How to stay competitive in AI-driven industries

Students will also get insights into building strong resumes and LinkedIn profiles with relevant projects and certifications.

Meet the Mentor: Abhinav Mathai

The masterclass will be conducted by Abhinav Mathai, a Software Engineer with a background in BTech in Computer Science Engineering.

The session aims to simplify AI marketing concepts for beginners while also providing practical growth insights for students and professionals interested in digital careers.

Who Should Join AI Marketing Masterclass?

This session is beneficial for learners from different backgrounds.

Students and Fresh Graduates

Students interested in digital marketing, AI, startups, or online business can gain valuable industry exposure.

Marketing Professionals

Working professionals can learn how AI is changing performance marketing and customer acquisition strategies.

Business Owners and Entrepreneurs

Entrepreneurs can explore how AI funnels and automation improve growth and customer engagement.

Career Switchers

Professionals planning to move into digital marketing, growth, or AI-driven business roles can gain beginner-friendly guidance.

Free Participation Certificate for Attendees

All participants attending the session will receive a participation certificate, which can help students strengthen:

• Resumes

• LinkedIn profiles

• Internship applications

• Academic portfolios