Explore PG Certificate Programme in Business Analytics and Generative AI from IIT Roorkee Through Online Degree

Businesses no longer make decisions on guesswork alone. Companies now use data, dashboards and AI tools to understand customers, plan budgets, and improve daily work. Because of this, students and professionals in marketing, finance, HR, operations, and IT need to know how analytics and Generative AI support better decisions.

Through PW Online Degree, you can join the Post-Graduate Certificate Programme in Business Analytics & Generative AI, offered through the Continuing Education Centre (CEC), IIT Roorkee. This 6-month online programme covers business analytics, data management, business intelligence, statistics, data visualisation, predictive analytics, machine learning, Agentic AI and Generative AI. It includes live online classes with recorded sessions and a 2-day campus immersion at IIT Roorkee.

Key Details of the PG Certificate Programme in Business Analytics & Generative AI from IIT Roorkee

The PG Certificate Programme in Business Analytics & Generative AI is a six-month online programme offered through CEC, IIT Roorkee. It is open to graduates and includes a two-day campus immersion at IIT Roorkee, with a Certificate of Completion and a No Cost EMI payment option. 

What Will You Learn in the Business Analytics and Generative AI Programme?

The programme starts with simple ideas and moves towards harder topics. Each step builds on the one before it, so even a new learner can follow the flow.

During the programme, you will:

• Build a base in business analytics and data management

• Learn business intelligence, statistics and data visualisation

• Understand predictive analytics and machine learning ideas

• Explore Generative AI uses in business analytics

• Practise through assignments, case studies and projects

• Attend live online classes and revise with recorded sessions

Curriculum for the PG Certificate Programme in Business Analytics and Generative AI from IIT Roorkee

The course has nine modules. The table below lists them in order, so you can see how the learning moves from the basics to Agentic AI and Generative AI.

Module 1 starts with the meaning, scope and growth of business analytics and AI. You learn the four types of analytics: descriptive, diagnostic, predictive and prescriptive. You also see how analytics differs from business intelligence, and how a data-driven company works.

Other early topics include data sources and data quality, and how to use CRISP-DM (Cross Industry Standard Process for Data Mining) to frame a problem. You also learn how to turn business KPIs into questions that data can answer. Students who like numbers can read more about data analytics courses before joining.

How Does the Programme Teach and Support Learners?

The programme is online, so you can study from home. Live classes let you ask questions in real time, and recordings let you revise later.

The course offers:

• Live and recorded lectures

• An industry-oriented curriculum

• Expert faculty

• Complete learning content

• Online exams you can take from home

• 24/7 email support

There is also a 2-day campus immersion at IIT Roorkee. You get to meet faculty and other learners in person. The programme also lets you work with industry-level tools during the course. 

Who Can Join the PG Certificate Programme in Business Analytics and Generative AI 

Students and young professionals with a graduation degree can apply. The course suits those who want to start a career in analytics and those who already work and want to add AI skills.

• Educational qualification: Applicants must have completed graduation in any discipline from a recognised university or institution.

• No specific stream requirement: The programme is open to graduates from business, technology, science, arts, commerce and other academic backgrounds.

• Work experience: No prior work experience in analytics, AI or data science is mentioned as mandatory for admission.

• Learning readiness: Candidates should have an interest in business analytics, data analysis, machine learning and Generative AI, as the programme includes Python/R programming, statistics and practical case studies.

It can help learners from analytics, business, IT, finance, operations and consulting backgrounds. Many students also compare it with other online IIT courses before they decide. Another option in the same space is the IIM Sirmaur programme in Digital Supply Chain and Operations Management, which suits people from logistics and manufacturing.

Why Choose the IIT Roorkee Programme Through PW Online Degree?

Through PW Online Degree, you can join an IIT Roorkee programme in an online format and learn alongside your studies or job. The programme mixes analytics basics with Generative AI, practical work and a short campus visit.

Key features include:

• Offered through CEC, IIT Roorkee: A certificate from a well-known institute.

• Nine focused modules: Topics range from analytics basics to Agentic AI and Generative AI.

• Hands-on practice: Assignments, case studies and projects.

• Flexible format: Live classes, recordings and online exams.

• Six-month duration: A fixed length helps you plan your time.

• Easy payment: No Cost EMI is available.

Many regular analytics courses stop at charts and dashboards. This programme goes further by adding Generative AI, which helps you move towards predictions and AI-supported decisions.

The skills apply in technology, finance, consulting, manufacturing, e-commerce and services. If you want to know where these skills can lead, you can read about data analyst career paths and the skills needed for business analytics jobs.

Business analytics with Generative AI is a strong skill set for students who want to work with data. This 6-month programme from CEC, IIT Roorkee gives a clear path from basics to AI-led decision-making. If you want to keep learning alongside it, PW Online Degree offers online programmes with live classes and recordings, and you can look at the courses from IITs and IIMs that match your goals.