Goodwill is an intangible asset that comes into play when one company buys another. It's recorded when the buying price exceeds the total value of visible assets, like buildings and equipment, plus any known intangible assets and liabilities. Think of it as the value of things like brand reputation, loyal customers, and patents that aren't easily measurable. This happens when a company buys another whole business.
To figure out goodwill, you subtract the fair market value of tangible and identified intangible assets, plus liabilities, from the purchase cost. Want to learn more about Goodwill? Dive in for Meaning, Types, Examples, and how to calculate it.Commerce Related Topics | |
Index Numbers | Likert Management System |
Fiscal Policy | Father of Economics |
Joint Venture (JV) | Types of Insurance |
Endorsement of Instruments | Cost Sheet Format |