Poshan Pakhwada 2025, Date, Theme, Poshan Tracker App

Poshan Pakhwada 2025, an awareness campaign started on April 8, 2025, and will end on April 23, 2025. It is an important movement in India's fight against malnutrition. The Poshan Pakhwada is organized every year under the POSHAN Abhiyaan and spans for a fortnight to spread awareness about nutrition. Read on to learn more about Poshan Pakhwada 2025 and its themes.

Poshan Pakhwada 2025 Overview

Poshan Pakhwada is an annual initiative aimed at raising nutrition awareness among communities. It focuses on improving nutritional outcomes for women and children. In 2025, the 7th edition of Poshan Pakhwada 2025 is being organised which focuses on the critical first 1,000 days of a child's life. 

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Poshan Pakhwada 2025 Date

The Poshan Pakhwada 2025 date is from 8th April to 23rd April 2025. This two-week event is observed nationwide and focuses on activities that promote nutrition awareness and community engagement. Various ministries, local bodies, and Anganwadi Centers will join hands to promote nutrition in communities.

The Ministry of Women and Child Development coordinates with state governments to conduct programs at the grassroots level. Awareness drives, anaemia testing camps, and Poshan rallies will be held. These initiatives are meant to educate communities, especially mothers, children, and adolescent girls.

Poshan Pakhwada 2025 Theme

Poshan Pakhwada 2025 theme revolves around maternal and infant nutrition, the importance of a balanced diet, digital accessibility for beneficiaries, and childhood obesity. Here are four key themes of Poshan Pakhwada 2025:

1. First 1,000 Days of Life: Focus on critical growth from conception to age 2, highlighting the importance of maternal and infant nutrition.

2. Poshan Tracker Beneficiary Module: Enhance digital access and track nutrition outcomes for beneficiaries.

3. CMAM for Malnutrition: Implement community-based programs to manage acute malnutrition.

4. Healthy Lifestyles for Childhood Obesity: Promote balanced diets and physical activity to prevent obesity in children.

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7th Edition of Poshan Pakhwada

The seventh edition of Poshan Pakhwada is being organized as a nationwide campaign as part of the Government of India's ongoing efforts to combat malnutrition and promote healthy lifestyles. The 7th Poshan Pakhwada 2025 takes an outcome-oriented approach with activities like:

• Promoting Antenatal Care & Nutrition: Emphasizing the importance of proper nutrition and regular health checkups for expectant mothers.

• Raising Awareness for a Healthier Future: Encouraging the public to commit to healthy eating, regular physical activity, and spreading awareness about nutrition.

• Balanced Diet Campaign: Educating communities on the importance of following a nutritious, balanced diet.

• Hydration Awareness: Encouraging the daily consumption of 8 glasses of water for better health.

• Poshan Tracker Registration: Promoting the use of the Poshan Tracker App to monitor and improve nutrition outcomes for better health management.

Poshan Tracker App

The Poshan Tracker App is a mobile-based application launched on 1st March 2021. It helps Anganwadi Workers to collect and update data on nutrition services.  As of February 2025, all AWCs across India are onboarded. One unique feature of the Poshan Tracker App is self-registration for beneficiaries. Here is how to register on Poshan Tracker:

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Also, the data collected will feed into policy-making, ensuring that support and resources are allocated where they are most needed.

CMAM Protocol

The Community-Based Management of Acute Malnutrition (CMAM) Protocol is another crucial tool in the Poshan Pakhwada initiative. Launched in October 2023, by the Ministry of Women and Child Development it equips Anganwadi Workers with the tools they need to detect, refer, and treat malnourished children effectively.

The CMAM protocol aims to transform every Anganwadi center into a frontline nutrition clinic. Daily checks, routine dietary assessments, and timely referrals can significantly enhance the nutritional status of children in local communities. 

To sum up, Poshan Pakhwada 2025 reflects India’s strong push towards better nutrition through technology use and community action. Explore more such initiatives and sharpen your GS preparation with Physics Wallah UPSC Courses!